Crafted using a loop pile weave, Avra highlights the natural beauty and durability of jute, a plant-based fibre known for its strength and organic texture. Unlike flat-woven jute rugs, the loop pile technique creates small, uncut loops of fibre, resulting in a gently textured surface that is both structured and soft underfoot. This method enhances the rug’s durability while adding subtle depth and dimension, making it a practical yet refined choice. Over time, the natural jute fibres soften, offering an even more inviting feel. Meaning “breeze” or “gentle wind” in Greek, Avra is designed to bring effortless warmth and organic sophistication to any space.
FIBRE:100% Jute, pile 1.7cm
CRAFT: Handcrafted Loop Pile
ORIGIN: India
MADE BY: Local Indian weavers
FIBRE:Wool and cotton with a loop pile
CRAFT:Hand Loomed
ORIGIN:India
MADE BY:Local weavers
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